Sell It Before You Build It: The 8-Step Path To The Perfect Product Launch
Unlock Breakthrough Growth
For Your Startup
I need to nail down my story!
Get Your Positioning, Messaging, and Go-To-Market Strategy Right
Building a great product and marketing it effectively boils down to focusing on a specific audience and articulating your value in precise, compelling terms.
Based on nearly 100 years of marketing and sales wisdom, few things are more important than these fundamentals.
This thread of insight goes back to Claude Hopkins in the 1920's and David Ogilvy in the 50's and 60's. It extends to Geoffrey Moore and Clay Christensen in the 90's and Steve Blank in the 00's.
Unfortunately, nailing down the fundamentals of your story and building a clear roadmap to capitalize on it falls into the "important but not urgent" category.
These activities are easy to forget in the hustle and bustle of startup life.
But I'm here to help.
What would it mean for you and your startup if:
These are just some of the benefits you get when you focus your company and your story on a niche you can dominate.
Ready to get your story right?
I offer a free, 30-minute strategy consultation for everyone who qualifies.
On this call, I will analyze your website copy and blog to uncover the major weaknesses in your positioning and messaging. I will also offer a growth win you can start implementing on your website immediately.
Step 1: Click the green button below.
Step 2: Fill out the application that appears.
Step 3: I'll follow up shortly to book your free 30-minute consultation.